“Would you like Single Class Sir?”
Ryanair’s online engagement marketing never ceases to delight me… and the latest wheeze from Michael O’Leary, CEO of Europes biggest airline operator, is a €1000 prize competition to find the silliest thing that they could charge excess fees for. Why don’t you take part in the fun by emailing them your idea… i couldn’t help but send them three of my hair brain suggestions:
1) Forget Aisle seats and priority boarding how about £25 to sit next to the Tall Dark and Handsome I saw on the way up to the aircraft?
2) What about £50 to sit on the ‘Single and Looking’ seats. Why not launch an inflight dating service and call it “Single Class”.
3) How about using the Seat Belt Lights to coordinate inflight speed dating rounds… should be a hit as everyone knows the rules already: you have to remain in your seat whenever the seat belt lights are turned on.
More details here, send your competition entry’s to competition@ryanair.com
